Growth Gathers Speed. 1St Half Sales: +6.4% Like-For-Like Group

Clichy, Thursday July 8th, 2004 – 6:00 p.m.


The consolidated sales of L'Oréal, at June 30th 2004, amounted to € 7.4 billion, up by 3.6% compared with 1.4% at the end of March. Growth in the second quarter was +6.1%.

In the first half-year, like-for-like sales growth - that is, based on a comparable structure and identical exchange rates - was +6.4%, with a 7.5% increase in the 2nd quarter.

Currency fluctuations amounted to –4.5% at the end of March, and -1.8% in the 2nd quarter. Over the half-year up to the end of June, the total impact of currency fluctuations was -3.3%.

The net impact of changes in consolidation (in China, the consolidation of Mininurse and Yue Sai; and in Japan the 100% consolidation of Shu Uemura) was +0.5% at the end of June.

Sales growth by operational division and geographic zone was as follows:

€ M 1st half 2004
Growth like-for-like Growth reported

By operational division
Professional Products 1,027 +7.3% +4.9%
Consumer Products 4,039 +5.1% +2.2%
Luxury Products 1,640 +6.9% +4.0%
Active Cosmetics 498 +17.5% +16.0%
Cosmetics total 7,254 +6.5% +3.8%

By geographic zone
Western Europe 3,902 +1.7% +1.8%
North America 1,823 +6.2% -2.7%
Rest of the World, of which : 1,528 +21.4% +19.1%
- Asia 626 +22.1% +23.3%
- Latin America 344 +17.9% +8.3%
- Eastern Europe 256 +33.4% +28.3%
- Other countries 302 +15.2% +17.0%
Cosmetics total 7,254 +6.5% +3.8%
Dermatology(1) 131 +0.5% -5.6%
Group total 7,397 +6.4% +3.6%
(1) Group share, i.e. 50%

With like-for-like growth of +6.5%, the increase in L'Oréal cosmetic sales once again clearly outstripped market growth in the first half-year. The performance in North America was particularly noteworthy, with sales rising by 6.2%.

In Western Europe however, consumer spending was sluggish in several countries, including France, Germany and Italy. The revival in the consumption of Luxury Products was held back by stock reductions in selective distribution channels.

Lastly, like-for-like growth was very strong at +21.4% in the Rest of the World. Sales growth was particularly dynamic in Asia at +22.1% (with an increase of +85.3% for China), in Latin America, at +17.9% (with a rise of +16.3% in Mexico) and lastly in Eastern Europe at +33.4% (with sales in the Russian Federation rising by +46.3%).

All L'Oréal's divisions actively contributed to the group's growth momentum:

- The Professional Products Division launched Redken For Men and the completely revamped styling line from L'Oréal Professionnel.
- In the Consumer Products Division, L'Oréal Paris scored successes with the new colourant Color Pulse, the Happyderm skincare lines, Kiss Proof lipsticks, True Match and Cashmere Perfect foundations; at Garnier, the new Fructis shampoos and styling gels also proved extremely popular. In China furthermore, the first Garnier products in the Mininurse skincare range were launched just six weeks after the acquisition of the Chinese brand. Lastly, Maybelline New-York had a resounding success with its Turbo Boost mascara and Colorama nail varnish lines.
- Several significant innovations bolstered the growth of the Luxury Products Division: Life Pearl cream from Helena Rubinstein, the Oleosource skincare line from Biotherm, and at Lancôme, Color ID make-up and Hypnôse mascara.
This Division's sales also benefited from the upturn in air travel.
- Lastly, in the Active Cosmetics Department, the Rosaliac skincare line from La Roche Posay and the Liposyne slimming line from Vichy made very encouraging starts.

Commenting on the figures, Mr Lindsay OWEN-JONES, Chairman and Chief Executive Officer of L'Oréal, said: "After gathering speed in the second quarter, L'Oréal achieved encouraging first-half sales growth, in line with our expectations. The good organic growth achieved by our brands, our continuing rapid expansion in new markets and the numerous initiatives planned for the second half make us optimistic about the full-year figures.We confirm our sales and earnings targets for 2004".

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